Why Your Business Needs a Mobile First Approach Right Now
The number of internet-enabled mobile devices in the world today is incredible. Even more intriguing is how much people make use of these mobile devices. Today, even before our eyes open up fully to see daylight, we first reach out to our mobile devices. These devices have become so important in our lives and we […]
Progressive Web Applications by Mixed Media Ventures
Progressive Web Apps by Mixed Media Ventures Progressive Web Applications are a true evolution of the mobile app industry. You’re typically used to seeing iPhone and Android Apps that reside in the Apple App Store or Google Play Store. So, what is a Progressive Mobile App (PWA)? A Progressive Mobile App or PWA is really […]
Seven Things to Remember About Sending Push Notifications
A huge advantage in mobile advertising or marketing is Timing. Mobile makes it possible to deliver messages and push notifications at the exact time when there is a higher chance of inspiring your audience to take action. However, that “best time” often varies to a large extent among apps. The factors responsible are audience, content, […]
Solve Customer Problems, Don’t Sell App Features Only
Why Small Businesses Don’t Buy Mobile Apps? You’re selling features and not benefits Small businesses are notoriously late adopters of technology Businesses are more comfortable buying products they understand So tie the app to marketing channels that small businesses know to work! Solve Marketing Problems, Don’t Sell Mobile Apps Sell more Facebook fans and activity Sell […]
25 Ways to Create Deeper Mobile App Engagement
Here is a great infographic that gives you 25 rock solid ideas on how to create deeper mobile app engagement with your mobile app and your users. To boot many of these ideas should create additional downloads and additional distribution to potential new customers that you can communicate with via Push Notifications, Photo and Video […]