Why Your Website Alone, Isn’t Enough to Generate Leads and Sales
Your website is a powerful marketing tool that can help you reach a wider audience and generate leads and sales for your business. However, it’s important to remember that your website alone is not enough to generate leads and sales. In order to be successful, you need to have a well rounded marketing strategy that […]
Which Type of Facebook Ads Are Right For Your Business?
Facebook Advertising: Which Ad Types Are Best For Your Business? When you’re just getting started with Facebook Advertising, it can be challenging to know which types of ads are the most effective. This post provides a breakdown of each ad type available on Facebook and its respective benefits. A quick disclaimer before we begin: when […]
6 Ways to Improve Your Facebook Business Page Organic Reach
It is every marketer’s dream to ultimately drive traffic and sales at will. But it would be nearly impossible to achieve this goal if the marketer is unable to place the product or service in front of their ideal audience or customer. Facebook – the world’s largest social media platform – is a great marketing […]
Why Reputation Management is Critical to Your Online Brand
Thanks to the digital world, businesses can now enjoy greater exposure and better position their brand for success. One of the exciting features of the online space is that customers can now share their experiences with others on social networks. While the positive feedback of these customers can help in the growth and success of your business, […]
What is Facebook Zero and Why You Should Take Advantage
On January 11, Facebook published an announcement that sent the social media world into some sort of frenzy. Different words and phrases such as “apocalyptic” and “end of days” were used to describe the latest development. As more information has now been made available several months later, the effect of this announcement on brands and their pages […]
2018 Mid Year Social Media Strategies to Grow Your Business
2018 is in full swing, it’s June, although you’d never know it with the weather the way it is. However, I digress. If you don’t have a handle yet on how you’re going to craft the rest of your year from a strategic perspective or have a calendar in place yet, it might be time […]
5 Reasons Why your Business Must Live Stream on Social Media Now
5 Reasons Why your Business Must Begin Live Streaming on Social Media Now If You’re Business Isn’t Live Streaming on Social Media or Using Video You’re Getting Late to the Game. The digital world is constantly evolving, ensuring marketers and businesses alike remain on their toes as they strive to key into new ways to […]
Six Benefits of Social Media Marketing and Social Signals for Your Business
Benefits of Social Media Marketing and Social Signals for your Business Social media has become a significant part of the daily lives of almost everyone today. In fact, research has revealed that over 70% of internet users today engage in social media daily, and at least 135 minutes per day is spent on average by […]
Small Business Social Media Trends: A 2016 Retrospective
I thought this a fitting post for Groundhog Day (ala Bill Murray), and we can look back and reflect on what happened in social media in 2016. Social media is always in a continuous state of flux. Staying up to date on social networking platforms can be difficult. A lot happened in the world of […]
Generating More Positive Reviews for Your Small Business
One of the strongest ways of attracting more customers today is through positive online reviews on Yelp, Google, Home Advisor, etc. depending on your business type. Whether you believe it or not, reviews can dramatically influence the customer decision making process whether to pick up the phone and call you or not. 84% of people […]