Why Fractional CMO Services May Be a Good Fit for Your Business

If you’re considering hiring a Chief Marketing Officer (CMO) for your business but aren’t sure if you can justify the cost, Fractional CMO services may be a good option for you. A Fractional CMO is a marketing consultant who works with businesses on a part time or project basis, providing them with the strategic marketing […]

Why Data Driven Marketing is Important to Your Business in 2022 and Beyond

The data driven marketing sector is rapidly growing and data analytics tools are emerging that provide businesses with deep dives into their data to improve their business decisions. Over the next five years, data driven marketing will become a more integral part of most companies’ revenue strategies.  The need for data and data analysts will […]

Six Benefits of Social Media Marketing and Social Signals for Your Business

Benefits of Social Media Marketing and Social Signals for your Business Social media has become a significant part of the daily lives of almost everyone today. In fact, research has revealed that over 70% of internet users today engage in social media daily, and at least 135 minutes per day is spent on average by […]

Why Every Business Needs a Lead Magnet for Sales Growth

I want to frame this so you know where it fits in your greater marketing strategy.  Having a Lead Magnet to generate prospective clients is going to help you accomplish a major goal toward launching a customized online marketing funnel for your business. The whole premise of this document is to give you an understanding […]

Progressive Web Applications by Mixed Media Ventures

Progressive Web Apps by Mixed Media Ventures Progressive Web Applications are a true evolution of the mobile app industry.  You’re typically used to seeing iPhone and Android Apps that reside in the Apple App Store or Google Play Store. So, what is a Progressive Mobile App (PWA)?  A Progressive Mobile App or PWA is really […]

Why Use A Digital Agency To Grow Your Small Business?

What is a Digital Agency?  If you’re not used to working with one, the name alone can sound confusing, and scare you away from even exploring what a Digital Agency can do for you.  There are several definitions of what a Digital Agency is, and having a good idea of what that definition is will […]